The term "bulk mail" refers to larger quantities of mail prepared
for mailing at reduced postage. The term "bulk mail" means
commercial Mails and advertising mails.
Bulk prices are lower than "single-piece". "Single-piece" means that
you pay the full postage price (i.e., when you put a stamp on a
letter, you're paying the single-piece postage). Many mailers pay
single-piece postage even though they are doing large mailings. Why?
Because they don't want to do any extra preparation work-they don't
have the time, or it's just not cost effective for their business.
Bulk mail is another way to save money on postage. Most advertising
mail, newsletters, etc. are sent via Bulk Mail. This class is an
inexpensive way to mail a group of identical pieces.
Each mailing at Bulk Mail prices must have at least 200 pieces. You
can personalize them with unique names and addresses, but for the
most part, the pieces need to be identical. You can also send
invoices, statements, or other individualized information using Bulk
Mail. Handling your own bulk mailing, requires time, energy; plus
the obtaining and maintaining of a bulk mail permit. Let Perfect
Services take the work out of your hands on your next bulk mail
project. You just pay for printing and postage, and we cover you on
the permit, zip code sorting, and on-time mailing.
Direct mail tip: Sales or marketing campaigns that use mail as a key
element typically average 30% higher response rates and these
responses are received 40% faster!